Happy Dad Merch: From Drinks to Streetwear Culture When the Nelk Boys launched Happy Dad Hard Seltzer, nobody expected it to become such a cultural phenomenon. But just like everything connected to the Full Send brand, it went far beyond being just a drink. Soon, Happy Dad merch became the next big thing—hoodies, t-shirts, hats, and accessories that fans could wear proudly to show their love for both the drink and the full send merch.
Why...
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